| Title | Seduction |
| Title (original language) | Séduction |
| Agency | Publicis Conseil |
| Campaign | Bonus |
| Advertiser | BNP Paribas |
| Brand | BNP Paribas |
| Date of First Broadcast/Publication | 2010 / 12 |
| Product | Certificates |
| Product (original language) | Certificats |
| Business Sector | Banking & Financial Services, Investments, Stock Brokers |
| Media Type | |
| Chief Creative Officer | Olivier Altmann |
| Creative Director | Christian Vouhé |
| Art Director | Fabien Chiaffrino |
| Copywriter | Fabien Chiaffrino |
| Art Director | Christophe Paviot |
| Copywriter | Christophe Paviot |
| Account Manager | Charles Georges-Picot |
| Account Manager | Donatien Souriau |
| Account Manager | Benjamin Delacroix |
| Account Planner | Alastair Maclean |
| Photographer | Pierre Even |
| Art Buyer | Jean‐Luc Chirio |
| Art Buyer | Soone Riboud |
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