Thomas Fabre
Account Supervisor at Nike
PARIS, France
TitleHandstand
Agency
Campaign Breakdancer - Nike
Advertiser Nike
Brand Nike
Date of First Broadcast/Publication 2004 / 12
Product Fresh Colors
Business Sector Sneakers / Athletic Footwear
Tagline New Shox
Philosophy To promote its Fresh Colors limited series, Nike and DDB Paris offer a show with two Breakdance stars.

Let you entertain by the gesture, the image combined with the pure motions which,even decomposed, well emphasize all the image of Fresh Colors.
Philosophy (original language) Pour promouvoir sa série limitée Fresh Colors, Nike et DDB Paris mettent en scène deux stars de la Breakdance.

Place au geste et à l'image, à la pureté des mouvements qui, décomposés, mettent en valeur tout le ressort de Fresh Colors
Media Type Poster
Market France
Creative Director
Creative Director
Copywriter
Art Director
Photographer
Account Supervisor
Account Supervisor

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