Title | Limo Wheelbarrow |
Agency | Leo Burnett |
Campaign | Dual Lane Drive-Thru |
Advertiser | McDonald's |
Brand | McDonald's UK |
Date of First Broadcast/Publication | 2015 / 5 |
Business Sector | Restaurants & Fast Food |
Story | Leo Burnett London, has created an outdoor print campaign for McDonald’s UK, to promote the roll-out of their dual lane Drive-Thru service. |
Philosophy | Situated in close proximity to a number of converted restaurants, the posters feature two different vehicles parked side by side to create one amusing visual. |
Media Type | Poster |
McDonald’s Retail Marketing Director | Nathalie Pomroy |
Executive Creative Director | Justin Tindall |
Creative Director | Adam Tucker |
Art Director | Ed Tillbrook |
Copywriter | Richard Ince |
Senior Planner | Sarah Sandford |
Board Account Director | Simon Hewitt |
Account Director | Sarah Kay |
Account Manager | Bethany Watts |