Title | The Sheep |
Title (original language) | Le Mouton (anglais) |
Agency | BETC Paris |
Campaign | Clean Technology - Peugeot |
Advertiser | Peugeot |
Brand | Peugeot |
Date of First Broadcast/Publication | 2006 / 3 |
Product | 206 HDi |
Product (original language) | 206 HDi |
Business Sector | Cars |
Tagline | Clean Technology. Nature will remember |
Tagline (original language) | Profitez des promos propres. La nature s'en souviendra |
Problem | Peugeot wants to integrate in its offers promotion a new element in leaning on an ecological approach to enhance the quality of the HDi technology (high pression common rail diesel motor), its economical interest and its contribution to the ecology. |
Problem (original language) | Peugeot souhaite intégrer un élément nouveau dans son discours d’offres en s’appuyant sur une démarche écologique pour mettre en avant la qualité de la technologie HDi (motorisation diesel common rail à haute pression) son intérêt économique et sa contribution écologique. |
Media Type | Television |
Length | |
Market | France |
Sound Production | Capitaine Plouf |
Account Manager | Raphaël de Andreis |
Account Manager | Philippe Couchaux |
Account Manager | Sophie Cavazza |
Account Planner | Jean-Philippe Martzel |
Creative Director | Stéphane Xiberras |
Art Director | Hugues Pinguet |
Copywriter | Olivier Apers |
Agency Producer | Sebastien Lintingre |
Director | Wilfrid Brimo |
Advertising Manager | Olivier Marquer |
Advertising Manager | Magali Callanan |
Production Company | Wanda Paris |