| Title | Sodas |
| Agency | VML Brazil |
| Campaign | Obesity kills (2015) |
| Advertiser | Santa Casa de Misericórdia |
| Brand | Santa Casa de Misericórdia |
| Date of First Broadcast/Publication | 2015 / 4 |
| Business Sector | Disease Awareness, Support Groups & Associations |
| Tagline | Obesity kills more people than traffic accidents. |
| Media Type | |
| Chief Creative Officer | Ruy Branquinho |
| Copywriter | Bruno Souto |
| Art Director | José Neto |
| Art Director | Rodrigo Moraes |
| Illustrator | Boreal Imagem |
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