Corona - "Dear Summer (:90)"

the community

the community Miami, United States

Awards

19394

Brand: Corona
Country: United States

Advertiser: Grupo Modelo

Title	Dear Summer (:90)
Agency	the community
Campaign	Dear Summer
Advertiser	Grupo Modelo
Brand	Corona
Date of First Broadcast/Publication	2015 / 6
Business Sector	Beers, Ciders, Lagers
Story	Corona Extra is, and has always been, Summer. Open an iced cold Corona, whenever and wherever you are, and you can't help but to slip into that relaxed and carefree mindset. To celebrate the season Corona was made for, a season that has been seeing the invasion of domestic beers looking for, pardon the pun, a place in the sun, we decided to talk about all the great things that are just like Corona itself, are iconic to Summer. And by doing so, we solidify Corona as the Summer’s beer of choice.
Story (original language)	El Invierno le escribe una carta al Verano en la que menciona todas las cosas buenas que él, por ser el Invierno, no puede ofrecer. Porque, ¿quién mejor para describir el Verano que alguien que siempre ha deseado vivirlo?
Media Type	Web Film
Length	91 seconds
Production Company	Partizan New York
Editor	Rob Watzke
Chief Creative Officer, Co-Founder	Joaquin Molla
Director	John Dolan
Producer	John Benet
Creative Director	Rodrigo Butori
Chief Creative Officer, Co-Founder	José Molla
Director of Photography (DOP)	Alexandre Lamarque
Musician	Tomas Jacobi
Head of Production	Jennifer Gee
Art Director	Aaron Willard
Copywriter	Aaron Zimroth
Producer	Julio Rangel
Editing Company	Beast
Music	Circle of sound
Color Correction/VFX	Vapor Post
Creative Director	José Molla
Photographer	Alex LaMarque
Production Company Producer	Jennifer Gee
Agency Producer	Laurie Malaga
Agency Producer	Julio Rangel
Account Director	Maryanne Dammrich
Account Supervisor	Daniel Gergely
Creative Director	Joaquin Molla