Title | New Arrival |
Agency | Venables Bell + Partners |
Campaign | Audi A3 e-tron |
Advertiser | Audi |
Brand | Audi A3 |
Date of First Broadcast/Publication | 2015 / 9 |
Business Sector | Cars |
Story | It doesn’t look like a hybrid and it certainly doesn’t drive like a hybrid. It’s the all-new Audi A3 e-tron plug-in hybrid, and it’s the star of a brand new spot from Audi of America. In the commercial, we experience first-hand the class-leading power of the Audi A3 e-tron, as it punctures the quiet of an idyllic, eco-friendly neighborhood by performing an incredible power-slide before backing into its driveway. The ad ends by zeroing in on a Prius driver’s face, as he watches the four rings slide over to reveal the plug of the first plug-in hybrid offered by Audi. Proving to everyone, this A3 is here to plug in and take names. |
Media Type | Television |
Length | |
More Information | http://audi.us/A3etron |
Chairman | Paul Venables |
Executive Creative Director | Will McGinness |
Creative Director | Erich Pfeifer |
Art Director | Allison Hayes |
Art Director | Greg Wyatt |
Copywriter | Bryan Karr |
Integrated Production | Craig Allen |
Executive Agency Producer | Mandi Holdorf |
Agency Producer | Hannah Murray |
Production Company | MJZ |
Director of Photography (DOP) | Masa Takayagi |
Executive Producer | Emma Wilcockson |
Editing Company | Exile Editorial |
Editor | Eric Zumbrunnen |
Assistant Editor | Dustin Zimmerman |
Editor | CL Weaver |
Editor | Vietan Nguyen |
Music Company | Walker Music |
Music Composer | Chris James |
Music Composer | Nicholas Wright |
Mixer | Eben Carr |
Special Effects / VFX | The Mill LA |
Head of Account Management | David Corns |
Account Director | Justin Pitcher |
Account Supervisor | Alexis Lovett |
Account Manager | McKenna Pickett |
Assistant Account Manager | Faire Davidson |
Project Manager | Tayla Fisher |