Title | Impossible Task |
Agency | Brown Parker & DeMarinis Advertising |
Campaign | Impossible Task |
Advertiser | Holy Cross Hospital |
Brand | Holy Cross Hospital |
Posted | May 2007 |
Product | Comprehensive Bariatric Services |
Business Sector | Hospitals, Healthcare facilities & Medical Services |
Tagline | He remembers the pride of learning to tie his shoes. And the shame of being too heavy to do it anymore. |
Story | Holy Cross Hospital has one of Florida's leading weight-loss surgery programs for the morbidly obese. Their staff understands the unique challenges the obese face every day, which became the foundation of our campaign. |
Media Type | |
Market | United States |
Account Director | Jason Brown |
Photographer | Heidi Kramer |
Creative Director | Ward Parker |
Account Executive | Gayle Toth |
Creative Director | Vincent DeMarinis |