Title | Matterhorn (15 sec) |
Agency | Wieden + Kennedy |
Campaign | Fresh Collection - Old Spice |
Advertiser | Procter & Gamble |
Brand | Old Spice |
Posted | March 2010 |
Product | Fresh Collection |
Business Sector | Deodorants |
Tagline | Where Freshness Smells From |
Story | Old Spice is introducing their fresh collection of antiperspirants inspired by the freshest places on earth. |
Media Type | Television |
Length | |
Market | United States |
Production Company | The Directors Bureau |
Sound Design Company | Stimmung |
Executive Creative Director | Mark Fitzloff |
Executive Creative Director | Susan Hoffman |
Creative Director | Eric Baldwin |
Creative Director | Jason Bagley |
Art Director | Eric Baldwin |
Copywriter | Jason Kreher |
Account Director | Jordan Muse |
Photographer | Justin Fantl |
Executive Agency Producer | Ben Grylewicz |
Agency Producer | Sarah Shapiro |
Director | Mike Mills |
Editing Company | Rock Paper Scissors |
Music Company / Composer | Blue Scout |