Paul Cornell
Advertising Manager at Diageo
London, United Kingdom
TitleConversations with a Stranger
Agency
Campaign St Patrick's Day
Advertiser Diageo
Brand Guinness
Date of First Broadcast/Publication 2011 / 3
Business Sector Beers, Ciders, Lagers
Philosophy The British male is traditionally uneasy and reserved when befriending other males. Guinness aims to solve this problem with a series of lessons educating men on how to prepare for St Patrick's Day - the friendliest day of the year.
The ads will be shown online on Facebook, YouTube and on Pub TV.
Media Type Web Film
Advertising Manager
Copywriter
Art Director
Account Planner
Agency Producer
Production Company
Director
Production Company Producer
Post Production The Lab
Audio Post Production The Lab

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