Newfoundland and Labrador Tourism - "Most Easterly Point"

Target Marketing & Communications

Target Marketing & Communications St. John's, Canada

5909

Brand: Newfoundland and Labrador Tourism
Country: Canada

Advertiser: Newfoundland and Labrador Tourism

Title	Most Easterly Point
Agency	Target Marketing & Communications
Campaign	Find Yourself
Advertiser	Newfoundland and Labrador Tourism
Brand	Newfoundland and Labrador Tourism
Posted	March 2013
Business Sector	Destinations (Countries & Places)
Story	Newfoundland and Labrador is an exotic, one-of-a-kind destination on the edge of the continent. It’s as far east as you can possibly go – without getting wet. It’s the only place where you can see the continent’s first sunrise – and sunset. One of the many reasons the province is a bucket-list mandatory. The visual story features the journey of a couple who travel by land and sea, greeted by breathtaking natural beauty along the way. They reach their final destination – Cape Spear, the most easterly point in North America – just in time to witness the first sunrise on the continent. After all, standing at the edge of the earth where the sun rises first, this place has the ability to make a morning person out of just about anyone.
Media Type	Television
Length	61 seconds
More Information	www.NewfoundlandLabrador.com
Production Company	Sons & Daughters
Post Production	Rooster Post Production
Creative Director	Tom Murphy
Group Creative Director	Jenny Smith
Art Director	Tom Murphy
Copywriter	Graham North
Copywriter	Jenny Smith
Agency Producer	Heikki Kuld
Director	Alar Kivilo
Account Director	Catherine Kelly
Account Director	Ernie Brake
Executive Producer	Dan Ford
Producer	Andrew Sulliman
Director of Photography (DOP)	Alar Kivilo
Editor	Mick Griffin
Colorist	Eric Whipp
Music	Eric Harry Music