Nick Morrissey
Creative Director at Mirimar
San Francisco, United States
TitleTackle
Agency
Campaign Tackle
Advertiser FOXTEL
Brand FOXTEL/Fox Sports
PostedMarch 2008
Business Sector TV/Radio Programs & Stations
Philosophy
Three Drunk Monkeys have created a new campaign to promote coverage of the National Rugby League (NRL) & Australian Football League (AFL) for pay television provider FOXTEL & channel Fox Sports.


The campaign launched on February 28 and will run for four weeks.


The approach taken in the AFL commercial plays on long-standing club rivalries with two guys who support opposing teams refusing to talk to each other once the season begins.


In the NRL commercial an unsuspecting boss learns not to mess with the importance of FOXTEL & Fox Sports exclusive coverage of Monday Night Football.
Media Type Television
Length
Art Director
Art Director
Creative Director
Art Director
Creative Director
Copywriter
Account Director
Copywriter
Creative Director
Copywriter
Production Company

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