| Title | Expectations (60 sec) |
| Agency | David&Goliath |
| Campaign | Expectations (60 sec) |
| Advertiser | Kia Motors |
| Brand | Kia |
| Posted | July 2008 |
| Product | Borrego |
| Business Sector | Cars |
| Tagline | A new kind of luxury SUV. |
| Media Type | Television |
| Length | |
| Market | United States |
| Chief Creative Officer | David Angelo |
| Executive Creative Director | Colin Jeffery |
| Art Director | David Cuccinello |
| Copywriter | Sean Vij |
| Art Director | Todd Parker |
| Copywriter | Tim White |
| Executive Agency Producer | Carol Lombard |
| Production Company | H.S.I. Inc. |
| Director | Gerard De Thame |
| Editing Company | Rock Paper Scissors |
| Post Production | Asylum |
| Sound Design Company | Amber Music |
| Music Company / Composer | Amber Music |
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