Brad Wolff
Brad Wolff
Creative Team at Bartle Bogle Hegarty
London, United Kingdom
TitleBeat it
Agency
Campaign Beat it
Advertiser Perfetti Van Melle
Brand Mentos
Date of First Broadcast/Publication
Tagline There’s nothing like a Mentos Kiss
Story The TVC is set outside a typical US gas station where a group of friends pull up to refuel. As he waits by the car, one of the guys begins to beatbox. Our local guy, the hero, matches his beatboxing and they begin to dual, each time raising their beatboxing game. However, their mouths soon dry up and they begin to faulter. Our hero pops a piece of new mouth-watering Aqua Kiss gum whereupon his mouth transforms itself, producing the most amazing beatboxing sounds. Naturally, he gets the girl, who simply can’t resist his Aqua Kiss.
Problem To launch new Mentos Aqua Kiss mouth watering gum
Media Type Television
Length
Account Manager
Account Planner
Creative Director
Creative Director
Creative Team
Creative Team
Strategic Planner
Business Director
Director
Production Company
Post Production
Editor
Editing Company
Performer

People related to this work

You might also like...

Trending

Get your Talent Profile
for free and Become a Member of AdForum

Get Started