| Title | Most people use only a small percentage of its abilities. You’re not like most people. |
| Agency | Publicis Tel Aviv |
| Campaign | brain |
| Advertiser | colmobil |
| Brand | mitsubishi pajero |
| Date of First Broadcast/Publication | 2015 / 1 |
| Business Sector | Four Wheel Drive, SUV(Sports Utility Vehicle) |
| Media Type | Newspaper |
| Executive Creative Director | Amir Hasfari |
| Creative Director | Dror Nachumi |
| Art Director | Meital Miller |
| Copywriter | paul pashkovsky |
| Chief Strategic Officer | Itay Boneh |
| Account Manager | Ortal Dudu Ravvin |
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