Title | Chalk (30 sec) |
Agency | Wieden + Kennedy |
Campaign | Chalk - Nike |
Advertiser | Nike |
Brand | Nike |
Posted | December 2008 |
Business Sector | Sportswear |
Story | Before every game, LeBron tosses a handful of chalk into the air. It's his signal that he's ready to play. And now, in his sixth season, it's become ours as well. |
Media Type | Television |
Length | |
Market | United States |
Soundtrack | Candyman |
Creative Director | Alberto Ponte |
Creative Director | Tyler Whisnand |
Creative Director | Jeff Williams |
Copywriter | Caleb Jensen |
Art Director | Taylor Twist |
Executive Creative Director | Mark Fitzloff |
Executive Creative Director | Susan Hoffman |
Account Director | Michael Dalton |
Agency Producer | Erika Madison |
Production Company | Anonymous Content |
Director | Mark Romanek |
Audio Post Production | Lime Studios |
Music | Cornershop |