| Title | Basket |
| Agency | Grey United |
| Campaign | Basket |
| Advertiser | Lottomatica |
| Brand | Lotto |
| Posted | February 2004 |
| Business Sector | Lottery & Gambling |
| Tagline | More generous game |
| Tagline (original language) | Il gioco più generoso che c'è |
| Media Type | Television & Cinema |
| Length | |
| Market | Italy |
| Creative Director | Antonio Maccario |
| Creative Director | Stefano de Filippi |
| Director | Pietro Follini |
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