Lars can look back on 25 successful years as designer.
As a freelancer and creative director at a number of prestigious agencies, he has worked for international brands like Asics, Deutsche Bank, E·ON, Fisherman’s Friend, Gothaer Versicherungen, Heineken, Mediamarkt, Mercedes Benz, BMW Mini, MTV, Powerade, Sky, SPD, Sony and VW.
In 2008, Lars became one of the founding members of VCCP Berlin and is responsible for O2, Ferrero, mobile.de, sloggi and Nike. Whenever an independent but straightforward, media neutral concept is in need, Lars willingly takes up the challenge.
Lars has earned national and international awards and his long-standing Art Directors Club membership underlines his knowledge as Executive Creative Director of VCCP Berlin.