Michael Rüegg
Copywriter at Advico Y&R Zürich
Zürich-Gockhausen, Switzerland
TitleAnti Grey
Agency
Campaign Anti Grey
Advertiser Migros
Brand Total
PostedMarch 2003
Product Washing Powder
Business Sector Cleaning Products, Soaps, Detergents
Tagline Keeps White Laundry White
Story This spot is made with Exxtra Kommunikation
Media Type Television
Length
Creative Director
Copywriter
Art Director
Production Company
Director
Production Company Producer
Agency Producer
Agency Producer
Agency Producer

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