Title | Kevin The Carrot |
Agency | McCann London |
Campaign | Kevin The Carrot |
Advertiser | Aldi |
Brand | Aldi |
Date of First Broadcast/Publication | 2016 / 11 |
Business Sector | Department Stores, Supermarkets |
Philosophy | It’s Aldi! Discount supermarket Aldi was finally unveiled as the brand behind the anonymous teasers which were planted across the country, featuring a lone carrot and the verse, ‘Legends aren’t born they’re grown’. |
Media Type | Television & Cinema |
Length | |
Executive Creative Director | Dave Price |
Executive Creative Director | Neil Lancaster |
Executive Creative Director | Rob Doubal |
Creative Director | Clive Davis |
Creative Director | Andy Fenton |
Account Director | Laura Mckinlay |
Agency Producer | Lucy Moore |
Production Company | Psyop |
Director | Todd Mueller |
Director | Kylie Matulick |