Title | Maze |
Campaign | Maze |
Advertiser | Fox Broadcasting Company |
Brand | Fox Sports |
Posted | November 2008 |
Product | Bowl Championship Series |
Business Sector | TV/Radio Programs & Stations |
Story | Creative Director Josh Nichols came up with a perfect visual metaphor for the season long chase for the college championship, a Maze. After developing the style frames in-house (thanks, Phillip Shtoll), Josh and EP Bill Battin brought the boards to Method and they jumped on board. |
Problem | A practical maze set was built on a blue screen stage where 8 football players had nearly 40 wardrobe changes (to cover all the possible teams). After an intense one day shoot, we handed a locked cut to Method for them to work their magic. Within a really tight schedule, Method modeled, animated and composited the spot, while Fox Sports' in-house composer Mic Brooling created a thrilling original score. |
Result | Method worked tirelessly to pull everything together and bring this to life, and Kevin Prendiville pulled off quite a bit of 2D magic in our Flame to help handle some serious last minute curveballs that had everyone scrambling. |
Media Type | Television |
Length | |
Market | United States |
Special Effects / VFX | Methodstudios |
Director | Joshua Nichols |
Director of Photography (DOP) | Ueli Steiger |
Producer | Marc Blitstein |
Art Director | Paul Martin |
Production Design | Paul Martin |
Creative Director | Robert Gottlieb |
Creative Director | Joshua Nichols |
Executive Producer | Bill Battin |
Editor | Junior McRae |
Designer | Philip Shtoll |
Producer | Becky Schaefer |
Sound Design Company | Mic Brooling |
In-House Flame Compositor | Kevin Prendiville |
EVP Marketing, Fox Sports | Eric Markgraf |
Production Company Producer | Allyson Nevil |
Executive Producer | Lisa Houck |
CG Technical Supervisor | Hai Nguyen |
Music Composer | Mic Brooling |
Lead 2D VFX Artist | Noah Caddis |
Lead 2D VFX Artist | Billy Higgens |
3D VFX Artist | Matt Longwell |
3D VFX Artist | Phillip Hartman |
3D VFX Artist | Scott Metzger |