| Title | Bitch |
| Agency | Y&R Dubai |
| Campaign | Words Hurt |
| Advertiser | KAFA |
| Brand | KAFA |
| Posted | March 2011 |
| Business Sector | Anti-Domestic Violence, Sexual Abuse |
| Tagline | You can't see them but the scars from verbal abuse are real and can last for years. Don't suffer in silence. |
| Media Type | |
| Creative Director | Shahir Zag |
| Creative Director | Kalpesh Patankar |
| Photographer | James Day |
| Copywriter | Shahir Zag |
| Copywriter | Kalpesh Patankar |
| Art Director | Kalpesh Patankar |
| Art Director | Shahir Zag |
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