| Title | Bike |
| Agency | McCann Worldgroup Romania |
| Campaign | Bike |
| Advertiser | Coca-Cola Company |
| Brand | Sprite |
| Posted | February 2003 |
| Business Sector | Soft Drinks, Tonics |
| Story | No matter how hard you train for surmont mountain bike, you will eventually get knocked-out |
| Problem | A challenge for extreme sports lovers sponsored by Sprite |
| Media Type | Television |
| Length | |
| Creative Director | Adrian Botan |
| Copywriter | Alexandru Dumitrescu |
| Art Director | Ghica Popa |
| Director | Octavian Segarceanu |
More Work
SEE ALLWhere to Settle
- BRAND:
- Mastercard
- AGENCY:
- McCann Worldgroup Sp. z o.o.
Fighting to Remember
- BRAND:
- Zikaraon Basalon
- AGENCY:
- McCann Tel Aviv
Bad Day
- BRAND:
- Hankook
- AGENCY:
- McCann New York
Reef Relief
- BRAND:
- Eilat
- AGENCY:
- McCann Demand
The Thomy Saurk
- BRAND:
- Thomy
- AGENCY:
- McCann Worldgroup Germany
THE BREAD EXAM
- BRAND:
- Spinneys
- AGENCY:
- McCann Paris
Eat a Swede
- BRAND:
- The Swedish Food Federation
- AGENCY:
- McCann Stockholm
Sonic
- BRAND:
- MasterCard
- AGENCY:
- McCann New York
Ok, Babcia
- BRAND:
- MasterCard
- AGENCY:
- McCann Worldgroup Sp. z o.o.