| Title | Royal Wedding |
| Agency | Saatchi & Saatchi |
| Campaign | Life is for sharing - T Mobile |
| Advertiser | T-Mobile |
| Brand | T-Mobile |
| Date of First Broadcast/Publication | 2011 / 4 |
| Business Sector | Telecommunications Services |
| Tagline | One's Life is for Sharing |
| Story | It captures the royal couple accompanied by the full wedding party including Prince Charles and Camilla, making their way down the aisle to a choreographed dance routine. |
| Result | At the end of the weekend of it's launch it stood at 4.5m views. On that same weekend, it was the number one viewed online film in the UK and even Number 36 in Egypt. It's been shared on Facebook 46,000 times, been the subject of 200 blog posts and received 6,000 comments.While there has been strong PR and seeding this ad hasn't seen a penny of media spend! Great news for the latest in Life's for Sharing |
| Media Type | Web Film |
| Production Company | Gorgeous Enterprises |
| Audio Post Production | Grand Central Recording Studios |
| Advertising Manager | Spencer McHugh |
| Creative Partner | Paul Silburn |
| Art Director | Lovisa Almgren-Falken |
| Copywriter | Paul Silburn |
| Director | Chris Palmer |
| Editing Company | The Quarry |
| Editor | Paul Watts |
| Post Production | The Mill London |
| Audio Post Production | Ben Leeves |