Steffan Ryberg
Copywriter at Brindfors MullenLowe
Stockholm, Sweden
TitleFreedom
Agency
Campaign Freedom
Advertiser Pripps / Ringnes
Brand Pripps
Date of First Broadcast/Publication 1999 / 1
Product Blå Beer
Business Sector Beers, Ciders, Lagers
Tagline A little freedom never hurts, does it?
Story A Swedish midsummer party, with family and all relatives gathered.
The atmosphere is tense, everybody is bored. A young man can't stand it, so he leaves the party and meet up with friends, who also escaped from the boring midsummer party. This happen every midsummer...
Media Type Television
Length
Market Sweden
Creative Director
Copywriter
Art Director
Agency Producer
Director
Director of Photography (DOP)
Production Company

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