| Title | Creating day at night |
| Agency | FHV/BBDO |
| Campaign | Mercedes-Benz: Creating day at night |
| Advertiser | Daimler AG |
| Brand | Mercedes-Benz |
| Posted | February 2014 |
| Product | Night View Assist |
| Business Sector | Automotive |
| Story | Mercedes-Benz Night View Assist is an infrared technology for a brighter view at night. How do you promote this innovative technology? By creating day at night. Watch what happens when Mercedes-Benz lights up a street in Amsterdam on a Friday night in December |
| Media Type | Outdoor/Out of Home |
| Length | |
| Production | Electric Zoo |
| Production | BeamSystems |
| Concept | Thomas Overweg |
| Concept | Tim Visser |
| Art Director | Thomas Overweg |
| Copywriter | Tim Visser |
| Creative Director | Martin Cornelissen |
| Creative Director | Mark Muller |
| Strategic Planner | Vincent Seeber |
| Account Manager | Pui-Yuk Man |
| Account Manager | Christine Van Der Schilden |
| Agency Producer | Peter Burger |
| Sound | Sander Baas |
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