Title | BBC Micro:bit |
Agency | Y&R London |
Campaign | BBC Microbit |
Advertiser | BBC |
Brand | BBC Masterbrand |
Date of First Broadcast/Publication | 2016 / 3 |
Business Sector | TV/Radio Programs & Stations |
Philosophy | The campaign, created by RKCR/Y&R, centres on a TV trail showing children - the people that will create the future - talking about the incredible ideas that their BBC micro:bit’s could help make a reality. |
Media Type | Television |
Length | |
Sound Design | Jungle Studios |
Creative Director | Pip Bishop |
Creative Director | Chris Hodgkiss |
Art Director | Emma Watson |
Copywriter | Eloise Jack |
Account Manager | David Pomfret |
Account Manager | Rosa Stanley |
Account Manager | Dani Wright |
Agency Producer | Sarah Corfield |
Director | Joanna Bailey |
Production Company | Bare Films |
Producer | Helen Hadfield |
Typographer | Jason Hyde |
Editor | Adam Spivey |
Post Production | The Mill London |
Director of Photography (DOP) | Martin Hill |
Marketing Team | Richard Smith |
Marketing Team | Abby Ledger-Lomas |
Marketing Team | Sian Gray |