| Title | Back Scar |
| Agency | TBWA\Vancouver |
| Campaign | Back Scar |
| Advertiser | BC Lung Association |
| Brand | BC Lung Association |
| Posted | November 2007 |
| Business Sector | Anti-Drug/Alcohol/Tobacco Message |
| Tagline | For more information on lung cancer, keep smoking. |
| Media Type | |
| Market | Canada |
| Creative Director | Paul Little |
| Copywriter | Paul Little |
| Art Director | Angela Sung |
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