Sue Clifford
London, United Kingdom
TitlePencil
Agency
Campaign Objects
Advertiser Johnson & Johnson
Brand Listerine
Date of First Broadcast/Publication 2016 / 6
Business Sector Oral Hygiene
Philosophy We’re all a little bit paranoid about germs. In spite of this, we all put things in our mouths without realising it – and without a thought for the last place it’s been.By showing the journeys of these objects in single images, we can quickly remind people why they need a mouthwash that kills 99.9% of germs. 
Media Type Print
Executive Creative Director
Creative Director
Creative Director
Art Director
Copywriter
Art Buyer
Board Account Director
Creative Producer
Photographer
Retouching

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