David Mously
Managing Director at DDB Berlin
Berlin, Germany
TitleRome
Agency
Campaign The Smart fortwo
Advertiser Daimler AG
Brand Smart
Date of First Broadcast/Publication 2015
Business Sector Compact & Small Cars
Philosophy A visually striking campaign to point out, that driving the new smart actually feels as if the whole city was designed for easy parking – like a massive multi story parking ramp-shaped city. 
Media Type Print
Production Company
Chief Creative Officer
Creative Managing Director
Creative Managing Director
Executive Creative Director
Executive Creative Director
Creative Director
Creative Director
Art Director
Copywriter
Managing Director
Client Service Director
Junior Account Manager
Art Buyer
Illustrator

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