Corinne Persch
Head of TV production department/ Responsable Production Films at Agence V
PARIS, France
TitleYachts
Agency
Campaign Yachts
Advertiser Volkswagen
Brand Volkswagen
Date of First Broadcast/Publication 1999 / 3
Product Passat
Business Sector Cars
Tagline Another conception of luxury.
Story Several luxury cars stop next to fancy yachts. Each time, the owner arrives ostentatiously. The a Passat pulls up opposite a very small boat. The driver goes abord and leaves port. Finally he stops next to a huge sailboat.
Media Type Television
Length
Creative Director
Copywriter
Art Director
Agency Producer
Director
Production Company

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