Title | Don't Like and Drive Posts - Dog |
Agency | Blue Hive |
Campaign | Don't Like and Drive Posts |
Advertiser | Ford Motor Company |
Brand | Ford |
Posted | December 2015 |
Business Sector | Cars |
Story | Created by Blue Hive Brazil and team Detroit, Ford Motor Company published, in their global profile on Instagram, a campaign that raises awareness on the dangers of using social networks while driving. On the posts, the famous instagram heart is already on the picture, covering pedestrians, bikers, children and pets crossing the streets. The message explains: Don’t like and drive. |
Media Type | |
Publishing Manager | Jennifer Wright |
Social Strategy | Ryan Belanger |
Social Publisher | Lauren Kelley |
Photographer | Gito Fernandez |
Art Director | Chico Medeiros |
Copywriter | Alexandre Giampaoli |
Creative Director | Arnaldo Boico |
Creative Director | Rodrigo Strozenberg |
Executive Creative Director | Vico Benevides |
Creative Director | Toby Barlow |