Aline Arantes
Copywriter at FCB Lisbon
Lisboa, Portugal
TitleWoman
Agency
Campaign Fences
Advertiser Conselho Portugues para os Refugiados
Brand CPR
PostedMay 2007
Product VII International Refugee Congress
Business Sector Racial/Ethnic/Minority/Disability Awareness
Tagline For how long can 20 million lives be kept on hold
Story Create awerness to the refugee problem worldwide and ask people to participate in the congress
Philosophy We a tv commercial and posters that showed people in refugge camps near a fence that instead of the normal net pattern it has illustrations that represent what they could've been doing if they were not prisioners of a political solution
Problem Bring maximum attendance to the congress
Result The congress was a success with a lot of attendees.
Media Type Print
Market Portugal
Copywriter
Photographer
Production Company Producer Heitor Estudios
Advertising Manager
Creative Director
Art Director
Executive Creative Director
Account Director

People related to this work

Related Ads

Trending

Create a free Talent profile and become a member of AdForum

Get Started