Christine Clerc
Agency Producer at Irene
Paris, France
TitlePainting
Title (original language)Peinture
Agency
Campaign Painting
Advertiser Sara Lee
Brand Dim
PostedApril 2000
Product Absolu
Business Sector Lingerie, Underwear, Pajamas
Tagline Absolu. The naked sensation by DIM.
Tagline (original language) Absolu. La sensation nue de DIM.
Story Black and White. A woman's hand is painting a boxers on a man's buttocks. This underwear is so comfortable that you feel like you are wearing nothing. Girl gives a slap on the painted buttocks. Leaves hand impression with logo. The man is dancing.
Story (original language) Noir et blanc. Main femme peint caleçon boxer sur fesses de beau mec. Peinture. Pinceau. Nudité homme. Sourire. Pour sous vêtement aussi confortable que si on ne porte rien. Sensation. Fille met claque sur fesses peintes. Fessée. Laisse empreinte main avec logo. Homme danse.
Media Type Television
Length
Market France
Production Company
Creative Director
Creative Director
Copywriter
Art Director
Director
Production Company Producer
Agency Producer

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