Title | We Start With You |
Agency | AMV BBDO |
Campaign | We Start With You |
Advertiser | PC World Currys Megastores |
Brand | Currys PC World |
Date of First Broadcast/Publication | 2014 / 10 |
Business Sector | Drugstores, Specialty Stores |
Tagline | We start with you |
Philosophy | The idea behind the powerful new creative, ‘We Start With You’, is centred firmly on the customer - what technology they are looking for and what fits in with their lifestyle. Pivoting around the real conversations Currys PC World’s store colleagues have with customers every day, as well as the total convenience of its multi-channel set-up, the creative strikingly yet simply illustrates how store colleagues listen to their customers, simplify their choices from a huge array of the latest, greatest technology and, ultimately, help them find the products they need. |
Media Type | Television |
Length | |
Advertising Manager | Gary Booker |
Advertising Manager | Ian McGregor |
Advertising Manager | James Cheetham |
Advertising Manager | Sarah Leat |
Copywriter | Toby Allen |
Art Director | Jim Hilson |
Account Planner | David Edwards |
Account Planner | Sarah Sternberg |
Account Manager | Chris Taggart |
Account Manager | Kate Taylor |
Account Manager | David Marshall |
Agency Producer | Miles Nathan |
Media Agency | Walker Media |
Media Planner | Walker Media |
Production Company | Partizan London |
Director | Chris Cairns |