| Title | The Indian |
| Agency | D'Arcy SA (now Leo Burnett Paris) |
| Campaign | The Indian |
| Advertiser | Mars, Inc. |
| Brand | Mars |
| Posted | December 1999 |
| Business Sector | Candy Bars |
| Tagline | Un mars et ça repart |
| Story | Old Indian and his son climb up a mountain. The old Indian decided it is a good day to die. He prepares himself, helped by his son, for his last moment. His son drops a Mars bar from his pocket, the old Indian eats it and changes his mind: asks his son if he could get him a date with Little Flower. They climb down the mountain. The old Indian has recovered taste for life. |
| Media Type | Television |
| Length | |
| Market | France |
| Creative Director | Gérard Monot |
| Copywriter | Hervé Bourdon |
| Art Director | Christian Picard |
| Agency Producer | Catherine Orélio |
| Director | Barry Myers |
| Production Company | Spots Films |
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