Title | Era |
Agency | Y&R London |
Campaign | SuperPower - BBC |
Advertiser | BBC |
Brand | BBC Global News |
Date of First Broadcast/Publication | 2010 / 2 |
Product | SuperPower |
Business Sector | TV/Radio Programs & Stations |
Tagline | Is the internet the greatest power the world has ever seen? |
Problem | BBC World News, BBC World Service and BBC.com are running a season of programmes aimed at making people think differently about the internet. The season launches on 8th March and is an opportunity to reinforce the brand’s challenging status and provoke thought amongst the audience. The season will air on TV, radio and online |
Media Type | Television |
Length | |
Market | United Kingdom |
Post Production | Prime Focus |
Advertising Manager | Chris Travers |
Creative Director | Damon Collins |
Copywriter | Steve Moss |
Art Director | Jolyon Finch |
Account Planner | Emily James |
Account Director | Anita O'Shea |
Agency Producer | Claudio Gorini |
Production Company | Partizan London |
Director | Matthias Hoene |
Editor | Richard Payne |
Producer | Miranda Johnstone |
Music | Philip Glass |