Adrian Aspani
Production Company Producer at Amautalab
Buenos Aires, Argentina
TitleMessage in a Bottle
Agency
Campaign Message in a Bottle
Advertiser AB Inbev
Brand Andes
Date of First Broadcast/Publication 2014 / 12
Business Sector Beers, Ciders, Lagers
Story Based on the notion that if you’ve got something difficult to say, it’s easier to say it with an Andes, the brand has developed the first-ever beer bottle capable of recording and sending video messages.
By scanning a QR code on the label, users can download an app, record a message, and send it virtually along with the bottle.
The video message remains in the cloud until the recipient scans the same QR code. The message then self-destructs after playing, putting the sender at ease. 
Media Type Television & Cinema
Length
Executive Creative Director
Executive Creative Director
Executive Creative Director
Executive Creative Director
Executive Creative Director
Creative Director
Creative Director
Art Director
Art Director
Copywriter
Copywriter
Agency Producer
Agency Producer
Agency Producer
Director
Director
Account Director
Account Executive
Production Company
Executive Producer
Post Production
Sound Design Company
Editor
Music
Advertiser's Supervisor
Advertiser's Supervisor
Advertiser's Supervisor

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