ben sever
Chief Executive Officer (CEO) at Havas Tel Aviv
Tel Aviv, Israel
TitleMix
Agency
Campaign Mix - Moulinex
Advertiser SEB
Brand Moulinex
Date of First Broadcast/Publication 2009 / 9
Product Blender
Business Sector Small Appliances & Home Accessories
Story Briefed with positioning the Moulinex Blender as 'the best food processor in the world', and with a limited media budget, BBR Saatchi & Saatchi Tel Aviv created a unique radio campaign - specially 'mixed' by the advertised product.
Media Type Radio
Length
Market Israel
Chief Creative Officer
Creative Director
Account Director
Account Supervisor
Copywriter
Copywriter

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