Title | Under 14 Handball Team |
Agency | J. Walter Thompson Dubai |
Campaign | Micropolitics |
Advertiser | Mada Masr |
Brand | Mada Masr |
Date of First Broadcast/Publication | 2017 / 4 |
Business Sector | Online Press, Media & Information |
Story | The film is a satirical comment about how the games ofpolitics exist in the least likely of places, leaving the viewer to imagine how deep these games run in actual governmental politics. It was commissioned by Mada Masr, an independent, progressive publication in Egypt that appeals to the well-informed mind. “Under-14 Handball Team ”, paints a vivid picture of the inner-workings of a school level sports team. It explores topics like fraud, honey-traps, transfer of power, deceit etc., words often associated with Politics, but shown through a more familiar lens. The concept Micropolitics, required the director to intimately capture the invisible power relations in the least likely of places. The challenge was to reveal the ugly underbelly of these seemingly innocuous outfits, while drawing direct parallels with governmental politics. This required every detail to be crafted to perfection. From the ironical, informed voice over to casting that embody the characters they play at one look. Thefluid camera work gives the viewer a fly on the wall kind of experience, adding to the voyeuristic nature of the film. The lively art direction and choice of music create the perfect atmosphere, almost as misleading as the games of Politics itself. |
Media Type | Television |
Length | |
Chief Creative Officer | Chafic Haddad |
Art Director | Gautam Wadher |
Executive Creative Director | Marco Bezerra |
Executive Producer | Manasvi Gosalia |
Executive Producer | Wadih Safieddine |
Editor | Neelay Shah |
Director | Nalle Sjöblad |
Managing Director | Sabry Mohammed |
Creative Director | Akhilesh Bagri |
Copywriter | Akhilesh Bagri |
Project Manager | Aly Seifelnasr |
Producer | Aly Seifelnasr |
Creative Director | Guatam Wadher |
Head of Production | Heather McDonald |
Project Manager | Maria Jose Suarez Viacava |
Producer | Steve Gergess |
Director of Photography (DOP) | Damoun Ghawi |
Sound Design Company | Mango Jam Studios |
Directors Rep | gesas. management |