| Title | The Car to buy when gasoline is expensive |
| Title (original language) | La voiture qu'on achètera le jour où l'essence sera chère |
| Agency | CLM BBDO |
| Campaign | The Day When - Smart France |
| Advertiser | DaimlerChrysler |
| Brand | Smart |
| Date of First Broadcast/Publication | 2006 / 5 |
| Product | Fortwo |
| Business Sector | Compact & Small Cars |
| Media Type | |
| Advertising Manager | Thomas Bard |
| Advertising Manager | Lionel Galichet |
| Account Manager | Clément Chovin |
| Account Manager | Eloi Asseline |
| Account Manager | Anne-Claire Le Hyaric |
| Creative Director | Anne de Maupeou |
| Copywriter | Olivier Moine |
| Art Director | Sandra Antonios |
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