Title | Next (Anthem) |
Agency | Wieden + Kennedy |
Campaign | Where's The Next? - Nike |
Advertiser | Nike |
Brand | Nike |
Posted | July 2007 |
Business Sector | Sportswear |
Story | To create a series of spots for Asian Cup 2007 to let kids in Asia know that we believe in the future of Asian football. In the past,one would expect the best players in the world to either emerge from Europe or South America, but that is no longer the case. Football is truly a global game now and the quality of Asian footballers is no longer in question. "Where's the next Ronaldinho?," suggests that somewhere right now in Asia there is a young player that will one day be the best in the world. |
Media Type | Television |
Length | |
Market | India, China, Japan, North Korea, South Korea, Taiwan, Indonesia, Malaysia, Philippines, Singapore, Thailand, Australia |
Executive Creative Director | Sumiko Sato |
Executive Creative Director | Hiroshi Yonemura |
Art Director | Chris Hutchinson |
Art Director | Driscoll Reid |
Copywriter | Chris Hutchinson |
Copywriter | Driscoll Reid |
Agency Producer | Jen Dennis |
Account Supervisor | Anthony Matuo |