Title | Unseen - Pub |
Agency | Golley Slater Group |
Campaign | Second Hand Smoke / Smoking Ban - COI Welsh Assembly Government |
Advertiser | Central Office of Information |
Brand | Welsh Assembly Government / COI |
Posted | December 2006 |
Product | Second Hand Smoke / Smoking Ban |
Business Sector | Anti-Drug/Alcohol/Tobacco Message |
Philosophy | Lowdown Golley Slater has created two TV campaigns promoting the antismoking initiatives for the Welsh Assembly Government, both of which were handled through the COI. The first campaign highlights the dangers of second-hand smoke and the second will support the new smoking ban when it comes into force in Wales. Golley Slater also designed a new logo to support the hardhitting campaigns. Exposure TV / Press / Radio / Outdoor / Ambient / DM / Print |
Problem | To support the smoking ban and other health initiatives in Wales. |
Media Type | Television |
Length | |
Market | United Kingdom |
Production Company | Mustard London |
Post Production | Framestore |
Copywriter | Philip Hickes |
Art Director | Martin Bush |
Art Director | Michelle Pope |
Account Planner | Francesca Sellers |
Director | Dom Bridges |
Editing Company | Metropolis Post |
Editor | Tom Lindsay |