| Title | Bowling |
| Agency | Ogilvy South Africa |
| Campaign | Robots - Duracell |
| Advertiser | Procter & Gamble |
| Brand | Duracell |
| Posted | September 2008 |
| Product | Batteries |
| Business Sector | Batteries (Except Car Batteries), Light Bulbs |
| Tagline | Lasts longer, much longer |
| Media Type | Newspaper |
| Art Director | Martjie Louw |
| Art Director | Alexa Craner |
| Creative Director | Fran Luckin |
| Executive Creative Director | Gerry Human |
| Photographer | Michael Lewis |
| Copywriter | Taryn Scher |
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