| Title | No |
| Agency | Ponce MullenLowe |
| Campaign | No |
| Advertiser | Unilever |
| Brand | Axe |
| Posted | June 2005 |
| Product | Body Spray |
| Business Sector | Toiletries |
| Story | The objective is to communicate that Axe's effect and fragrance lasts 24 hs. A guy meets a girl on the street and asks her to have a coffee with him. She always turns down his proposals but he'll continue asking her out to other places until he acomplishes the ultimate challenge. |
| Media Type | Television & Cinema |
| Length | |
| Market | Argentina |
| Creative Director | Sebastián Stagno |
| Creative Director | Rafael D'Alvia |
| Creative Director | Hernan Ponce |
| Copywriter | Analía Ríos |
| Art Director | Ricardo Armentano |
| Agency Producer | Roberto Carsillo |
| Production Company | La Banda Films |
| Director | Jose Pratt |
| Producer | Paco Cosio |
| Creative Director | Analía Ríos |
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