Title | Lobster |
Agency | TBWA\Manchester |
Campaign | Lobster |
Advertiser | A.G. Barr |
Brand | Tizer |
Posted | June 2004 |
Product | Soft Drinks |
Business Sector | Soft Drinks, Tonics |
Tagline | Itz a red thing! |
Story | Convention Outsiders are losers Insight Teenagers want to belong, but still retain their unique identity |
Problem | Disruption Champion our outsider position rather than apologising for it Vision To become the categorys spirited challenger |
Media Type | Television |
Length | |
Market | United Kingdom |
Creative Director | Danny Brooke Taylor |
Director | Pete Canderland |