Till Eckel
Executive Creative Director, Managing Director at Jung von Matt / Spree
Berlin, Germany
TitleDon't make you life a .gif
BriefThese short GIFs show people experiencing the same thing over and over again, with very little variety. Don’t let your life turn into a GIF. Break free and travel, with online travel site Kayak.
Agency
Campaign Don't make you life a .gif
Advertiser KAYAK
Brand KAYAK
PostedNovember 2016
Business Sector Online Travel & Reservation Services
Story Best metaphor of a boring routine? A .Gif! We created commercials that look like .gifs to encourage people to break their routine and travel. Though, every single loop is slightly different in details than the one before – just as every boring or annoying day is.
Media Type Television
Creative Director
Creative Director
Creative Director
Copywriter
Copywriter
Copywriter

People related to this work

Related Ads

Trending

Create a free Talent profile and become a member of AdForum

Get Started