Lessly Chmil
Copywriter at BETC Paris
Paris, France
TitleAnswering Machine
Title (original language)Répondeur
Agency
Campaign Spray More Get More - Lever Fabergé
Advertiser Unilever
Brand Axe
Date of First Broadcast/Publication 2005 / 7
Product Deodorant
Product (original language) Déodorant
Business Sector Deodorants
Tagline Spray More Get More
Tagline (original language) Axe. Plus t'en mets, plus t'en as
Story The incredible effect of using more Axe deodorant is demonstrated even on machines.
Story (original language) L’effet incroyable d’utiliser plus d’Axe déodorant se voit même sur les machines.
Media Type Radio
Length
Market France
Account Manager
Account Supervisor
Producer
Creative Director
Creative Director
Art Director
Copywriter
Sound Production

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