Mark Tutssel

Mark Tutssel

Global Chief Creative Officer at Leo Burnett Worldwide - HQ

Chicago, United States
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Summary

As Chief Creative Officer of Leo Burnett Worldwide, Mark Tutssel serves as the global network’s creative leader and isresponsible for setting the creative vision for the network’s 85 global offices.Since taking the role in 2005, Mark has helped Leo Burnett move up to the 3rd most awarded network in the world, withmore offices contributing to its creative reputation than any other agency network. Leo Burnett Worldwide has toppedthe Gunn Report’s “All Gunns Blazing” category for the last five years, taking home first place in new-world thinking.In 2014, Leo Burnett was crowned “Network of the Year” at the International ANDY Awards, the Art Directors Club ofNew York, the Epica Awards, the Art Directors Club of Europe and the inaugural Cannes Lions Health Awards. To add toan already remarkable year of achievements, Leo Burnett was also honoured as the second most awarded creativenetwork in the world at the The One Show and CLIO Awards.Under Mark’s creative leadership, Leo Burnett has developed world-class campaigns for some of the world’s most iconicbrands, including Coca-Cola, Samsung, McDonald’s and P&G among others. And for the last two consecutive years,Coca-Cola and McDonald’s have both been named Cannes “Creative Marketer of the Year” under his purview.In 2013, Mark introduced “Creativity Without Borders”, a game-changing vision for marketing communications to LeoBurnett that is now widely adopted and embraced by the network.One of the most awarded creative directors in the industry, his work has garnered every major creative accoladeincluding the prestigious Cannes Grand Prix and 74 Lions. Mark’s professional success has been rooted in his belief inthe power of ideas, and that creativity can change the world.Mark has had the honour of chairing the world’s greatest award shows, including Clios, D&AD, Eurobest, Spikes,International ANDY Awards, AdFest, Art Directors Club of Europe, London International Awards, and the InternationalYoungGuns. He is also one of the only creative directors in the world to serve as a Cannes Lions Jury President threetimes. In 2008 he was the President of the Cannes Titanium & Integrated Jury, in 2010 he was the President of both theFilm and Press Juries, and finally, in 2013 he served as the President of Direct.Campaign Magazine named Mark the No.1 Worldwide Creative Director, earning the title of top global Creative Crusader.Mark sits on several boards, including the Publicis Groupe P12 “Executive Committee” and the Facebook CreativeCouncil. He is a member of the Royal Society of Arts, co-authored a book on L 

People I worked with

Nick Bell
Executive Creative Director
Leo Burnett London
Ryan Crouchman
Art Director
Somerset Graphics Co Ltd
Andy Dilallo
Art Director
Leo Burnett Melbourne
Rob Nielsen
Art Director
Leo Burnett London
Judy John
Copywriter
Leo Burnett Toronto

Positions

Global Chief Creative Officer

Leo Burnett Worldwide - HQ
Chicago, United States
2002 - Currently here (14 years 8 months)
As Global Chief Creative Officer of Leo Burnett Worldwide, Mark Tutssel serves as the global network’s creative leader and is responsible for setting the creative vision for the network’s 85 global offices. Mark was recently appointed Creative Chairman of Publicis Communications, uniting creative leaders from Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, BBH, Fallon, Marcel and Prodigious as the top creative force in the industry. Mark’s mission is to lead the group’s unrivaled creative firepower and become an indispensable creative partner to the world’s leading brands. Mark has driven Leo Burnett to become the most awarded network in the world based on Advertising Age’s 2015 Awards Report,with more offices contributing to its creative reputation than any other agency network.
Leo Burnett Worldwide has topped the Gunn Report’s “All Gunns Blazing” category for the last six years, taking home first place in new-world thinking. Additionally, Leo Burnett was crowned “Network of the Year” in 2015 at International ANDY Awards, Art Directors Club Global Awards, Art Directors Club of Europe, Adfest Awards, Dubai Lynx Awards, Shark Awards, and AWARD Awards.
One of the most awarded creative directors in the industry, his work has garnered every major creative accolade. During his tenure as CCO, he’s won a total of 480 Cannes Lions, including six Grand Prix, three Titanium Lions and two Glass Lions. Mark’s professional success has been rooted in his belief in the power of ideas, and that creativity can change the world. Under Mark’s creative leadership, Leo Burnett has developed world-class campaigns for some of the world’s most iconic brands, including P&G, Samsung, McDonald’s and Coca-Cola among others. Coca-Cola and McDonald’s were both named Cannes “Creative Marketer of the Year” under his purview.
In 2013, Mark introduced “Creativity Without Borders”, a game-changing vision formarketing communications to Leo Burnett that is now widely adopted and embraced by the network.
Mark has had the honour of chairing the world’s greatest award shows, including Clios, D&AD, Eurobest, Spikes, International ANDY Awards, AdFest, Art Directors Club Global Awards, Art Directors Club of Europe,London International Awards, and the International Young Guns.
He is also one of the only creative directors in the world to serve as a Cannes Lions Jury President three times. In 2008 he was the President of the Cannes Titanium & Integrated Jury, in 2010 he was the President of both the Film and Press Juries, and finally, in 2013 he served as the President of Direct.
Campaign Magazine named Mark the No.1 Worldwide Creative Director, earning the title of top global Creative Crusader.
Mark sits on several boards in addition to Publicis Communications’ creative board, including the Publicis Groupe P12 “Executive Committee” and the Facebook Creative Council. He is a member of the Royal Society of Arts, co-authored a book on Leo Burnett’s “HumanKind” philosophy, and when not on an airplane, he can be found at home in Chicago or London. 

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