Title | Virgin Atlantic World Cup Sponsorship |
Agency | Y&R London |
Campaign | Virgin Atlantic World Cup Sponsorship |
Advertiser | Virgin Atlantic |
Brand | Virgin Atlantic |
Posted | June 2010 |
Business Sector | Airlines, Airports, Railways, Bus Lines, Ferries & Cruises |
Tagline | Official Airline of the England Team |
Problem | The announcement that Virgin Atlantic were to fly out the England team for this summers World Cup in South Africa was a fantastic opportunity for some positive news for the brand. We wanted to tap into the jubilant atmosphere and buzz that surrounds the tournament whilst highlighting Virgin Atlantics role as official partner and proud supporter of the England World Cup campaign. |
Media Type | |
Market | United Kingdom |
Copywriter | Phil Forster |
Art Director | Tim Brookes |
Account Planner | Tom Barnes |
Media Planner | Estee Tang |
Photographer | Dave Stewart |
Account Director | Philip Highman |
Account Manager | Matthew Taylor |
Advertising Manager | Paul Dickinson |
Advertising Manager | Breda Bubear |
Advertising Manager | Rachel Diamond |